It strategy: issues and practices pdf download
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McKeen Heather A. Teaching and Learning Experiences Use a program that presents a better teaching and learning experience—for you and your students. Focus on IT management: Because IT is an important part of successful business strategy; the text focuses management skills so a wider range of business professionals will find it useful.
Offer real-world current context: Real-world content found in chapter mini-cases and reading materials makes the material more relevant to students and prepares them for their field. Focus on IT management The focus on IT management in the book helps students know how to manage well. By focusing on IT management—rather than technical issues—the information in this text can be used by a wider range of business professionals.
Chapters focus on critical IT management issues such as identity management, collaboration, communicating with business, improving relationships with the business, application portfolio management, managing IT-based risk, social computing and master data management. Offer real-world current context Mini-cases : rather than learning concepts free of context, this text introduces students to the complex decisions facing real organizations through minicases.
Twelve in all, four of which are new to this edition, these are not just abridged versions of full case studies, as they differ in two significant ways: A horizontal perspective takes a slice through a number of coexistent issues. Rather than looking for a solution to a specific problem, students must first identify and prioritize the issues, mimicking how real organizations would approach the same challenge.
Highly relevant information engages students. Unlike standard cases, which intermix irrelevant information, every sentence of these cases has a purpose and reflects relevant information. As a result, students must analyze each case very carefully so as not to miss critical aspects of the situation.
To assist instructors, extensive teaching notes are available for all mini-cases. The text presents models and frameworks to ue for IT decision making. This text provides extensive use of models and frameworks that students can use in their future careers. New to This Edition. This new edition has been designed around an enhanced set of critical real-world issues in IT management today, such as: Innovating with IT Working with big data and social media Enhancing customer experience Designing for business intelligence Six new chapters focus on current critical issues in IT management, including: IT shared services Big data and social computing Business intelligence Managing IT demand Improving the customer experience Enhancing development productivity.
Two significantly revised chapters on: Delivering IT functions through different resourcing options Innovating with IT Two new mini-cases based on real companies and real IT management situations: Working Smarter at Continental Furniture Enterprise Architecture at Nationstate Insurance A revised structure based on reader feedback moves six chapters and two mini-cases from the second edition moved to the website.
Linking IT to Business Metrics 4. Building a Strong Relationship with the Business 5. Communicating with Business Managers 6.
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